Never fear the threat of turning orange again! Fake Bake is a leading manufacturer in the self-tanning industry designed to work on even the palest of skin tones. Your tan will appear soft and even without the harsh damage of the sun. Easy to apply and completely "streak-free", your tan will last up to 50% longer with a natural glow. Just ask celebrities such as Kelly Ripa, Madonna, and Britney Spears!